'New Moon' breaks midnight screening record
'Twilight' sequel brings in $26.27 mil from 3,514 theaters
Nov 20, 2009, 01:53 PM ET
Opening at midnight Thursday in North America, "New Moon" was way over the moon.
The second installment in the "Twilight" franchise scooped up an estimated $26.27 million in 3,514 theaters for a per-theater average of $7,476.
In doing so, it surpassed the previous record-setter in the midnight arena, "Harry Potter and the Half-Blood Prince," which opened July 15 with $22.2 million.
Summit also played the original "Twilight" movie in 2,057 on Thursday as a 9 p.m. warm-up screening for "Moon," and it grossed an additional $1.3 million.
On Friday, "Moon" will be playing in 4,024 theaters as it settles in for its first weekend run.
The second installment in the "Twilight" franchise scooped up an estimated $26.27 million in 3,514 theaters for a per-theater average of $7,476.
In doing so, it surpassed the previous record-setter in the midnight arena, "Harry Potter and the Half-Blood Prince," which opened July 15 with $22.2 million.
Summit also played the original "Twilight" movie in 2,057 on Thursday as a 9 p.m. warm-up screening for "Moon," and it grossed an additional $1.3 million.
On Friday, "Moon" will be playing in 4,024 theaters as it settles in for its first weekend run.
The record will be broken...............again by Harry Potter.
